Many of us are guilty of saying the phrase “one day” when it comes to doing odd jobs around the house or trying something new. Now that Surrey is on lockdown and we are spending more time at home, there could not be a better time to start ticking things off your "to-do list". From finally sorting out the paperwork that has been piling up into a small mountain, to cleaning the oven whic

Facebook is providing the World Health Organization (WHO) with free ad space in response to COVID-19, the disease caused by the novel coronavirus. In a post on Tuesday, CEO Mark Zuckerberg announced that the social network is providing WHO with “as many free ads as they need” for outreach related to the outbreak. It’s also providing “ad credits” to other organizations an

Mr. Rogers once said, “When I was a boy and I would see scary things in the news, my mom would say to me ‘Look for the helpers. You will always find people who are helping.’” And that can be no truer than now. We lives in the Bay Area where there has been a mandatory shutdown. It is bizarre to see the grocery store ransacked, the schools empty, and the explosion of mass hysteria on social

Access the List: News Org URLs to Exclude in Google Ads To compile this first list, we identified placement exclusions by filtering for words such as: 1. post

Google is offering $340 million in ad credits to small and midsize businesses with active Google ad accounts as part of an $800 million coronavirus response package, the company announced Friday. “As the coronavirus outbreak continues to worsen around the world, it’s taking a devastating toll on lives and communities,” said Alphabet and Google CEO Sundar Pichai in a blog post Friday.

Want more site visitors? Well, there are plenty of online platforms that you can use to promote your website for free. It’s just a matter of finding the best ones for you and your brand. Before you begin, keep in mind that website promotion works better when you know your audience. For example, if you make jewelry, Pinterest is the perfect place to find potential shoppers; alternatively, if y

Are you building links the right way? Or are you still subscribing to outdated practices? 2XL clarifies which link building tactics still matter and which are a waste of time.

The Dos

You don't want to try to rank for every one of your competitors' keywords. Like most things with SEO, it's important to be strategic and intentional with your decisions. In this fan favorite Whiteboard Friday, Rand shares his recommended process for understanding your funnel, identifying the right competitors to track, and prioritizing which of their keywords you ought to target. Many folks us