The world of online business is replete with stories of websites that managed to get a ton of traffic and then couldn’t handle the load. Some sites recover, but by and large once a site is down, it usually requires manual intervention to get it back into service. This can cost a company a lot of business, as site failures often happen without warning and at times of the day a

To understand what headless e-commerce is, it’s helpful to know why it exists in the first place. Throughout this century e-commerce has been increasingly significant. Especially in the last five years – culminating in 2020, where COVID-19 lockdowns drove more businesses online than ever before. We’re at a point now where a customer’s online experience is as important a

Content marketing is such a crucial component to your SEO success. It can be very effective in increasing traffic, generating leads, enabling sales and contributing to SEO. Which brings us to the main question ‒ how can I use it to improve my search rankings? When done well, content marketing can contribute to boosting a site’s position in search rankings. Although this

Search Engine Optimisation (SEO) is central to content marketing, but it can be so easy for those promoting law firms to fall into the trap of thinking it’s all about keywords. Nobody with even a passing knowledge of content marketing can be unaware of  Read More

If you have decided to take your business to the next level and go global, then this article is certainly for you. Down below, we will tell you more about what localization is and how you can increase the retention of your international customers with it. Let’s get started! Localization is the process of adapting a product (services) as well as all content and marketing ac

People of today love sharing snippets of their lives online. Out of the 7.7 billion people of the world, a whopping 3.5 billion people are part of the online world. One of the most popular platforms is Instagram. As per Instagram, the platform has 1 billion monthly users! And its popularity continues to rise. According to data revealed by Apple, Instagram was the second-most do