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As the entire business paradigm is moving toward the digital age, it is important for businesses to have a firm grasp of how to make themselves visible online. Real estate is no different as potential customers will often go online to either search for specific properties or find an agent. Gone are the days when people used to open the Yellow Pages book to find a product or service. Today, peop
Read MoreIf you are starting a new business, one of the first key requirements will be to create a new website to fit your new brand. Alternatively, you may already own a business, but need to give your website a makeover due to growth or rebranding. You may be initially discouraged from working with a web designer as it costs more than building the website by yourself. However, investi
Read MoreSEO is not something that you can jump straight into. Yes, you might know that you have to create new content regularly or that you have to build backlinks. But, if you do not do the groundwork first, you can end up wasting your time. For example, you can create content that is not relevant to your audience and build backlinks that are low quality. In other words, you will not achieve the desired
Read MoreIf you are an inexperienced SEO, it is easy to make mistakes. And if you make mistakes, your website will not be as successful as it could be. Learn about five common mistakes made by inexperienced SEOs and how to avoid them so that your website ranks higher in search engines. Search engine optimization (SEO) is an excellent career path. There are already approximately 1.98 billion webs
Read MoreLocal SEO is a tough gig but, when 28% of local searches result in a purchase, it’s worth putting in some hard work. Thankfully, local SEO gets much easier once you’ve got all of the foundations in place and this 10-point checklist will help you do this. Crack all 10 of these key essentials and you’ll be well on your way to enjoying the lofty conversion rates and ROI of a winnin
Read MoreGoogle Chrome has recently made an announcement regarding Lighthouse 10. Time To Interactive (TTI) score, which measures how long a page takes to become interactive, has been removed. TTI was removed from Lighthouse 10 – Speed Index, Largest Contentful Paint (LCP) and Total Blocking Time simultaneously are metrics that are more accurate. According to Search Engine Land, Read More
Google has confirmed that a March Core Algorithm update has rolled out on March 15, 2023. The rollout is expected to be completed in 2 weeks, meaning it should have been rolled out by March 28, 2023. Although there are no clear indications of the main intentions for this update, Search Engine Journal has outlined Read More
About 70% of experiences online begin with a search engine. Consumers are looking for businesses, products and services via Google. With search engine optimization (SEO), you can ensure they find your business first. Running an SEO campaign requires planning to ensure success, though. Here are the SEO campaign elements you need to consider. Adding these elements to your next campaign wi
Read MoreIt is not always easy to create content and keep it high-quality. A content creator has to keep a constant eye on the latest developments. They do this for themselves but also in the interest of the customer. After all, you create content with the customer in mind. When you are aware of the latest content developments, you stand out. But first, what exactly does a content creator do, and what d
Read MoreOne of the many features that Instagram offers us is Instagram Explore. We already understand very well that whatever video and content we watch on Instagram, the same will come to us. That’s how the Instagram algorithm works. The same concept applies to Instagram Explore. However, Instagram Explore has some points to consider. For example, you like to follow food blogge
Read MoreOutsourcing SEO services involves outsourcing search engine-related services. Such as off-page optimization (link building, social media, and guest posts) and on-page optimization (metadata, keywords, and blog) to third-party companies, agencies, or individuals. It’s an excellent way to boost your digital marketing strategy. SEO can be complex, challenging, and time-consumi
Read MoreIf you have an eCommerce business, you are concerned with making as many sales as possible. You want to be constantly increasing your reach on the internet, drawing in customers and enjoying selling your products. While the concept sounds easy, in reality, it can be difficult to execute. Many eCommerce business owners turn to paid ads. They believe that they are the best soluti
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